Loot Drop RPG Kickstarter Campaign Update #10, Campaign Suspended

Citing a "lack of traction", the latest update for Shaker: An Old-School RPG (aka Loot Drop's Old School RPG) announces that Tom and Brenda are suspending their Kickstarter campaign, which means that none of the money offered ($254,984) will be charged to those who pledged.
Uncharted Isles, Mineshaft, Contraption...

In the industry, games are pitched every day. Some make it to the next stage, but many don't, like those named above. We regret to announce that we're adding Shaker: An Old-School RPG to the latter list.

We are profoundly grateful to our fans. You were as excited about this game as we were, and from the very beginning, you encouraged us to post more details about it and even sent in fan art! We have received backing from over 7,000 of you and raised a quarter million dollars in just a few days (!). That's humbling and wonderful.

We are profoundly grateful to the press. You covered our Kickstarter's launch and story update and gave it as much attention as you possibly could. It was through your efforts that many heard about our game.

We are grateful to our friends in the game industry who gave us suggestions, support and critique. We are a wonderfully tight-knit community, and we owe you for all your feedback and friendship.

Ultimately, our pitch just wasn't strong enough to get the traction we felt it needed to thrive. Sure, it may have made it. We could have fought our way to a possibly successful end. In reading your feedback and talking it over internally, however, we decided that it made more sense to kill it and come back with something stronger.

In game design, mercy killing is the law.