World of Warcraft Shrugs Off Competition

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Written by BuckGB on September 26th, 2009

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WoW has actually increased its audience size to 13.1 million unique users as of August. It's like that Star Trek creature, the one that got bigger every time they fired a phaser at it?

I'm infrequently suprised these days, and not because I'm some Nostradamus, I just have good data backing me up and I keep the trends close at hand. But even I thought that with the increased competition and decreased discrectionary income that WoW might be tapering a bit - I mean, the next expansion is a ways off yet so shouldn't we at least be seeing some MMO hiatusing? (yes, not a word or term but it is now and its mine, deal with it. ;) )

It begs the question; if decreased consumer confidence and spending, copious quantities of new competion (some of which is free) and aging content can't slow the Irvine based juggernaut, can anything?

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