Kevin Unangst on PC Gaming
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Okay. I was talking to Nolan Bushnell a little while ago. I was asking him if he ever thought that there could only be a single format for games, and he said he's pretty sure it would be the PC that would be the de facto single format on which games are released in the distant future. What do you think about that?
KU: That's interesting. I have a lot of respect for Nolan. I hadn't heard that he'd said that, so that's an interesting view of the future. I think that we're uniquely in both the console business and the PC business, and I think there are certain instances where consumers like playing in their living room for some types of games. I like playing on the biggest screen in the house.
But I think we share the view that the PC will always be at the center of the innovation that is happening for gameplay -- new game types, new business models, new distribution models.
It's lead in the Internet, it's lead in the acceleration of graphics, and I don't see any reason to believe that the PC will change, and that trend will go away any time soon. It is at the forefront, and I believe it will continue to be at the forefront.
And who knows, in that vision of the future, everything may be called a PC, right? Everything's going to get more intelligent and more Internet-connected, and the investments that Microsoft's making in both of those worlds I think will allow us to bring better experiences to consumers, no matter where they come in. They start on the consoles? We're going to make sure that when they add a PC to the mix that that experience gets better, and vice versa.
