The Lord of the Rings Online Referral Program

Turbine has announced a new referral program for The Lord of the Rings Online, in which current players can earn free game time by introducing their friends and family to the MMORPG. Here's a sampling of how the program works:
For every friend that buys the retail edition of the game, registers a retail product key at myaccount.turbine.com, and subscribes to the game, you'll get a referral credit that can be redeemed for 30 days of FREE game time that can be added to your subscription to that game! If you're already a Lifetime Member we'll issue you a 30 day game card key to give to a friend who is a game subscriber.