Analyst: Mass Effect MMO More Lucrative Than Star Wars MMO

Industry Gamer reports that Janco analyst Mike Hickey sees a hypothetical Mass Effect MMO as a possibly even more lucrative venue than their upcoming Star Wars: The Old Republic:

"Looking forward, we believe BioWare could develop an MMO based on their highly successful Mass Effect franchise, which should have a considerably better (relative StarWars MMO) margin profile, given the dilutive nature of the LucasArts royalty

BioWare had previously already told GameInformer that a MMO set in the Mass Effect universe would make sense.