The Elder Scrolls Online Has Had Over 3 Million Beta Sign-ups

While it's still up in the air what it means for the title in the long run, it looks like The Elder Scrolls Online, the MMO from ZeniMax Online based on Bethesda's popular fantasy property, has drummed up some considerable interest, at least judging by this GamesCom report from PCGamesN:
Matt Firor hit us with the numbers today at Gamescom. (We've had well over 3 million beta sign-ups, which we haven't announced before.) said Firor. (You don't want to let too many people in early, because the game is, frankly, not too good in early beta and you don't want to expose many people to that, but we're well into the tens of thousands.)