Why a Video Game Blockbuster Will Finally Allow You to Be a Gay Man

Kotaku has been releasing bits and snippets of a conversation they had with BioWare's co-founders Ray Muzyka and Greg Zeschuk recently, and dedicate a new article on the developers' decision to add male homosexual romances to Mass Effect 3. Here's a couple of quotes:
"We got feedback from players that they wanted more choice," Ray Muzyka co-founder of Mass Effect studio BioWare told me during a recent interview. "We respond to that feedback and try to make our games better based on what our players are asking for."

...

"It's surprising that people think it's that big a deal," Zeschuk said. "If you're creating this kind of content, it's very natural to provide all the options. So that's always kind of funny.

...

"Here we have games whose god-like designers are actually implementing, at a more fundamental level, the ability for a gay identity to even exist in their world. And they're saying, finally, yes it can. Political statement?

"We're neutral," Muzya says. " It's the player's choice. It's a role-playing game."

"Yeah," Zeschuck followed, "It's a choice based on preferences."