Eidos Montreal has a treasure trove of "90 individual rewards" for Deus Ex: Human Revolution that range from wallpapers to augmentation details to behind-the-scenes footage, and they're going to hold it all ransom until they achieve specific "like" milestones on the game's Facebook page. One piece of concept art is already unlocked, and it's currently at 14,281 likes of a necessary 50,000 to unlock everything (we'll notify you if and when it does). The official press release:
DEUS EX: HUMAN REVOLUTION FANS CHALLENGED TO UNLOCK EXCLUSIVE CONTENT VIA FACEBOOKAnd while you're on Facebook liking things, don't forget to like GameBanshee.
Facebook Promotion Offers Fans the Chance to Unlock Exclusive Videos, Artwork and Behind-The-Scenes Footage
MAY 16, 2011 THE INTERNET Eidos-Montreal and Square Enix are offering Facebook users the opportunity to unlock a slew of exclusive Deus Ex: Human Revolution assets by encouraging other fans and friends to (Like) the official Deus Ex Facebook page at http://www.facebook.com/DeusEx. As more users (Like) the page, over 90 exclusive updates -- including new videos, behind-the-scenes footage, and other artwork -- will be revealed.
Fans can now pre-order Deus Ex: Human Revolution to receive exclusive downloadable bonus content from participating retailers by visiting http://www.DeusEx.com/preorder.
(Deus Ex has one of the most passionate, vocal and dedicated communities in all of video games, so offering a program that rewards that loyalty -- even before the game is released -- is a great way for us to give something back,) said Kyle Stallock, Community Manager, Eidos-Montreal. (The Facebook community now has significant control over the release schedule for some of our favorite assets. We have a ton of surprises and unlockables planned, so fans should invite their friends to '˜Like' the page and start collecting these rewards.)
The new program, which launches today, offers more than 90 individual rewards for Facebook fans, including new wallpapers, screenshots and concept art as well as further details on in-game Augmentations, weapons and the story.
Previously, when the Deus Ex: Human Revolution Facebook page achieved 10,000 Likes, fans were rewarded with an exclusive wallpaper created by Eidos-Montreal Art Designer Jonathan Jacques-BelletÃªte, that recreated the imagery from the highly collectible and super-rare PAX East 2011 tee-shirt.
The Deus Ex: Human Revolution Facebook page (http://www.facebook.com/DeusEx) is where fans can keep up-to-date with the latest news, previews, videos and screenshots on the game; engage in discussions with other fans and development team members; and find out about other contests and promotions. Fans can also visit the official site at www.DeusEx.com where they will find all of the game information and the official forums and join the human revolution at: www.twitter/eidosmontreal.