Star Trek Online Announcement on July 28?

[GameBanshee News]

Shacknews reports that the new 28-day timer on Cryptic Studios' official website is most likely counting down to a long overdue Star Trek Online announcement. They're basing this assumption on the fact that a piece of STO concept art is used as the backdrop to the timer... which seems like a good enough reason to me.

Originally under development at Perpetual Entertainment, the PC MMO was transferred to an unknown studio when Perpetual closed shop earlier this year.

Rumors soon began circulating that City of Heroes and Champions Online developer Cryptic would be handling the game and was hiring former Perpetual employees. Those reports are technically unverified, though the countdown implies their validity.

[Xandax]

Must admit that this is getting to be the "thing of the moment" (almost like the Death of PC as gaming platform) trend with all these timers/countdowns for something oh-so-important instead of just releasing the information.
If the info is interesting enough - it'll rocket around the web anyway.

I hate hype-creating mechanics.